Fox lands nationwide exclusive at Toys ‘R’ Us for Rio

With an eye towards transforming consumer products based on upcoming 3-D animated big-screen flick Rio into perennial performers, Fox L&M is partnering with Toys 'R' Us for a wide-reaching US retail exclusive this spring.

By Gary Rusak

January 7, 2011

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About The Author

Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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Fox lands nationwide exclusive at Toys ‘R’ Us for Rio

With an eye towards transforming consumer products based on upcoming 3-D animated big-screen flick Rio into perennial performers, Fox L&M is partnering with Toys 'R' Us for a wide-reaching US retail exclusive this spring.

READ THE FULL STORY

About The Author

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