Building a new preschool play pattern

Innovative is not necessarily a word that comes to mind when describing the humble crayon. However, Montreal, Canada-based Wooky Entertainment is doing its best to change that perception with an entirely new entry in the coloring implement market.

January 12, 2011

About The Author

Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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Building a new preschool play pattern

Innovative is not necessarily a word that comes to mind when describing the humble crayon. However, Montreal, Canada-based Wooky Entertainment is doing its best to change that perception with an entirely new entry in the coloring implement market.

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