Marvel and the NBA team on co-branded merchandise

Marvel Entertainment and the National Basketball Association (NBA) are collaborating on a collection of co-branded merchandise that features noted Marvel brands like Spider-Man, Iron Man and Captain America donning basketball team colors and logos.
February 7, 2011

READ THE FULL STORY

Enjoy your first 14 days FREE with an annual subscription!

SIGN UP NOW

  • Unlock this article, plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already a subscriber? Sign in here

About The Author

Search

Menu

Brand Menu