- James Cameron bets 3D will be a major player in TV programming within five years, and he’s taking on the risk to make that happen (Reuters)
- Mattel Hot Wheels marketing takes another turn, this time right into the Indianapolis 500 (The New York Times)
- Turner adopts new advertising strategy – looks to blur the definitive lines between programming and commercials (Advertising Age)
- In the market for mobile developers? One college launches a specialized degree program in apps (All Things D)

Kidscreened
- James Cameron bets 3D will be a major player in TV programming within five years, and he's taking on the risk to make that happen (Reuters)
- Mattel Hot Wheels marketing takes another turn, this time right into the Indianapolis 500 (The New York Times)
- Turner adopts new advertising strategy - looks to blur the definitive lines between programming and commercials (Advertising Age)
- In the market for mobile developers? One college launches a specialized degree program in apps (All Things D)
April 13, 2011