Peppa Pig enters US toy market with Fisher-Price

Mattel-owned Fisher-Price is helping to pilot Peppa Pig's US landing, coming on board as Entertainment One's new preschool toy partner for the brand.
By
May 31, 2011

READ THE FULL STORY

Enjoy your first 14 days FREE with an annual subscription!

SIGN UP NOW

  • Unlock this article, plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already a subscriber? Sign in here

TAGS:
, , ,
About The Author

// Author Page

Search

Menu

Brand Menu