Zodiak Rights has inked a deal in the UK for a Mr Bean gifting range with gift company Half Moon Bay.
The range, which will launch later this year, will include mugs, glassware, bags, wallets, tinware, keyrings and magnets.
The deal comes as Cartoon Network’s UK Boomerang channel reveals that the Mr Bean animated series was their number-one show in Q2 and has been viewed by six million people since its launch last fall.
Zodiak Rights was appointed by Tiger Aspect as the UK licensing agent for Mr Bean in 2009.