Life’s a Game at Toy Fair 2012

Checking in at Toy Fair has never been quite like this. In anticipation of Toy Fair's opening on February 12, I "talked" to Kimberly Carcone, Senior Director, Trade Show and Event Marketing at TIA to find out more about Play Happens, a new game TIA developed last year to entertain and connect this year's Toy Fair attendees while they're in NYC.
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January 18, 2012

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