Australian toyco Moose Toys has appointed Toronto, Canada’s The Licensing Shop as the exclusive L&M agent in the US and Canada for boy-skewing The Trash Pack, its garbage-themed line of toys featuring 100 collectible, squishy characters like Mouldy Milk, Rancid Roach and Putrid Pizza.
Gross toys have been increasingly popular with kids and in October 2011, Toys ‘R’ Us named gross toys as one of four trends expected to influence the toy market.
In 2011, four million units of The Trash Pack toys sold in less than four months and Moose Toys is projecting the brand will sell more than 100 million units this year.
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