Viacom International Media Networks (VIMN), with its local partner Ananey Communications, launched 24-hour preschool kidsnet Nick Jr. yesterday in Israel via cable operator HOT and will be seen in 900,000 Israeli households.
Series in the programming lineup include Dora the Explorer, Blue’s Clues, Go! Diego, Go!, Bubble Guppies, The WonderPets! and Team Umizoomi.
Nickelodeon debuted in Israel in 2003 and is now the number-one children’s channel in the country. The Nick Jr. launch further adds to VIMN’s channel brands in Israel which also includes youth and comedy entertainment brands MTV and Comedy Central.