Arthur gets a new app

Funded by the Corporation for Public Broadcasting (CPB), PBS and WGBH have launched D.W.'s Unicorn Adventure, the first app for the iPhone and iPod Touch based on hit PBS Kids series Arthur.
March 30, 2012

Funded by the Corporation for Public Broadcasting (CPB), PBS and WGBH have launched D.W.’s Unicorn Adventure, the first app for the iPhone and iPod Touch based on hit PBS Kids series Arthur.

The healthy-themed app targets kids ages four to six and challenges players to help Arthur’s sister D.W. save a lost unicorn by powering up on nutritious foods. It features three fantasy worlds with 12 levels, and while kids must collect a variety of vittles, they are encouraged to avoid junk food.

The debut of D.W.’s Unicorn Adventure expands PBS Kids’ library of 16 apps already in the market and covering literacy, science and math curricula nicely.

About The Author
Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry. Contact Jeremy at jdickson@brunico.com.

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