Hasbro picks One Direction for new toy line

Hasbro has inked a deal with the hit UK-based boy band One Direction to manufacture a line of toys and games based on the five popular young members of the group.
April 25, 2012
About The Author
Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry. Contact Jeremy at jdickson@brunico.com.

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