Namco Bandai Games, Arad Productions and 41 Entertainment have signed several new licensing agents to build progams based on the new action/comedy Pac-Man TV series (26 x 22 minutes), tentatively titled Pac-Man – The Adventure Begins, which is set to premiere on Disney XD in fall 2013.
L.A.’s Striker Entertainment, which reps hot property Angry Birds in the US, will be tasked with securing licensees for categories including apparel, accessories, footwear, health and beauty aids, oral care and publishing.
The CDM Company will execute all consumer promotional efforts, while all categories not handled by Striker and CDM will be repped by 41 Entertainment, which will manage the brand’s global licensing and merchandising program.
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