Saban Brand is headed to Babies ‘R’ Us with new product line Small Paul, based on its design-led Paul Frank brand. The goods will be available exclusively at Babies ‘R’ Us locations across the US from May 23.
The infant and toddler line includes apparel, accessories, bags, backpacks, footwear and hosiery, and Julius the Monkey plush.
The deal follows on the heels of Babies ‘R’ Us partnering with global fashion icon Heidi Klum to bring a new baby line to its stores across North America and online this fall.