Australian manufacturer Moose Toys has appointed UK-based Lisle International Licensing as the licensing and merchandising agent in the UK and Eire for its boy-targeting gross-out property The Trash Pack.
The Trash Pack is a garbage-themed line of toys featuring 100 collectible, squishy characters like Mouldy Milk, Rancid Roach and Putrid Pizza.
The deal comes after toyco Flair launched The Trash Pack master toy collection in the UK and Eire in late 2011 to quick success with more than one million units sold in less than four months.
Moose Toys also recently added new licensees to the US licensing program for the IP in deals brokered by Toronto, Canada’s The Licensing Shop.