3D or not 3D
I'm struggling with the 3D debate. Most new TV sets come with 3D capability built in and there is a concerted push from various sectors for producers to plan for 3D or get left behind. Fair enough, we want to future proof our shows so they have a long shelf life. We did it for 16 X 9 screen format and for hi-def. Where possible we will make the underlying assets for our shows in a way that allows us to render them for 3D later, if and when the metrics make sense. But for me that's not the main discussion, or am I just an ill-informed Luddite?
September 6, 2012
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