Licensing specialist Sandra Vauthier-Cellier has been appointed by Belgium’s Studio 100 as its chief brand officer.
Effective from October 1, 2012, Vauthier-Cellier will lead the company’s global development and brand strategy execution of its overall business initially focusing on kids properties’ Maya the Bee, Heidi, Vicky the Viking, Hotel 13 and Blinky Bill.
Vauthier-Cellier moves to Studio 100, which has offices in Belgium, the Netherlands, France, Germany, Hong Kong and Australia, after spending the last eight years at London’s 4Kids Entertainment International and 4Sight Licensing Solutions International where she served as managing director EMEA for the last six years.
Newsletter
