More licensees get into bed with Henson’s Pajanimals

L.A.-based The Jim Henson Company has added a new group of licensees to its expansive Pajanimals roster in the US.
October 11, 2012

L.A.-based The Jim Henson Company has added a new group of licensees to its expansive Pajanimals roster in the US.

Briarpatch has signed on to develop games and puzzles; BuySeasons will create a line of Pajanimals party goods; Clothworks will design a special line of fabrics and Running Press will create a picture books based on the brand for an August 2013 release.

Additionally, The Jim Henson Company is producing a live stage show based on the IP that isĀ  scheduled to launch next year. A co-pro with broadcaster Sprout and Sixteen South Television, Pajanimals airs daily during the Sprout’s The Good Night Show slot and on Saturday mornings on NBC in the US.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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