More homegrown content needed for Canadian kids: study

According to a study from Canadian org Youth Media Alliance, families in that country still count TV as their main viewing platform, and it's an opportunity for Canadian producers to create long-term loyalty by creating more homegrown shows for kids ages nine to 12.

By Danielle Ng-See-Quan

November 15, 2012

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TAGS:

Andre H. Caron, Are the Kids All Right? Canadian Families and Television in the Digital Age, The Canada Media Fund, Youth Media Alliance

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