New York-based children’s app developer Callaway Digital Arts has partnered with Hasbro to release the first app based on the 60-year-old iconic toy property Mr. Potato Head.
Now available for iPad, iPhone and iPod Touch, the new Mr. Potato Head Create & Play touch-based app lets users bring a fully 3D, customizable version of the character to life.
Features include a variety of changeable parts and outfits, user-controlled animations, and photo options.
The new app further expands Callaway’s lineup of bestselling apps on the App Store, which include The Monster at the End of This Book and its sequel, Another Monster at the End of This Book.
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