What tween girls want: Game apps and Disney star lead the pack

Recent data pulled from FashionPlaytes' 700,000+ online subscribers have revealed some telling insights on what's driving tween girls' interests in mobile technology and fashion. Among the findings is a penchant for arcade-style games like Temple Run and an admiration for Disney star Zendaya Coleman.

By Wendy Goldman Getzler

April 24, 2013

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TAGS:

Disney Channel, Fashion Playtes, girls' properties, Instagram, social network, Temple Run, tweens

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