Amazon Prime picks up Viacom kids programming
Amazon.com has secured an expanded multi-year, multi-national licensing deal with Viacom that will see a raft of hit kids shows including Dora the Explorer, Go, Diego, Go!, Blue's Clues and The Backyardigans become available to Amazon Prime Instant Video customers across mobile devices and internet-connected TVs and consoles. The deal comes a little more than a month after Netflix announced it was letting its existing deal with Viacom expire.
June 4, 2013
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