BBC Worldwide to launch CBeebies block in China

BBC Worldwide has inked a deal with BesTV New Media, China's largest new media company, to launch a CBeebies branded block on its digital platform.
June 11, 2013
About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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