Lucasfilm and Disney to focus on the consumer

And so it begins. In an exclusive presentation at Licensing Show, Lucasfilm has been officially welcomed into Disney Consumer Products' vast franchise portfolio.

By Jeremy Dickson

June 19, 2013

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TAGS:

Avengers, Disney Consumer Products, Lucasfilm, Planes, Sofia the First, Star Wars

About The Author

Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry. Contact Jeremy at jdickson@brunico.com.

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Lucasfilm and Disney to focus on the consumer

And so it begins. In an exclusive presentation at Licensing Show, Lucasfilm has been officially welcomed into Disney Consumer Products' vast franchise portfolio.

READ THE FULL STORY

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