DreamWorks taps Marjorie Cohn for TV, lands Hasbro for two master toy deals

With its second quarter profits up a hefty 74% and revenues rising by 31%, DreamWorks Animation is continuing to beef up its TV strategy with the appointment of Nickelodeon vet Marjorie Cohn as its first head of television. And on the CP front, it's landed Hasbro as the master toy licensee for two upcoming feature films.
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August 1, 2013

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