Dasym Media, a subsidiary of Netherlands-based Dasym Investment Strategies, whose portfolio of companies includes Endemol and Zodiak Media, has launched a new US$100 million multimedia kids and family property fund.

Entertainment industry vets Steve Waterman (Alvin and the Chipmunks 1, 2,3), Bruce Stein (Mattel, Hasbro) and Charlie Coker (Dasym Media MD) will be at the helm of the fund, which will focus on the global commercialization of all forms of family entertainment including feature films, TV, internet, gaming, live shows and merchandising.

The fund’s management team will source, acquire and invest in family properties with internationally recognized appeal, with a particular area of focus being untapped opportunities emerging in China.

The fund will be platform agnostic in that it will launch properties based on their appropriate mediums and then use new marketing and consumer product models to leverage their appeal.

Dasym Media will partner on the capital raise with JP Morgan’s Entertainment Industries Group, headed by David Shaheen, with Dasym bringing cornerstone investors from its existing investor relationships.  JP Morgan will also provide a credit facility to the fund. Dasym currently has a number of partnerships in place and is in discussions with other leading players in the kids and family space.   The fund has aligned and already targeted internationally recognized properties and anticipates its first release in fall 2015. Exclusive Media, which is the fund’s affiliate, will handle international pre-sales and distribution for all film projects.