Toca talks: Why freedom is best for kids and apps
There's something about Scandinavia. The Northern European region has bred such blockbuster brands as Lego, Minecraft and Toca Boca, the latter of which currently has eight apps in the iTunes US top 40 paid iPhone category - which is as much as Disney and Nickelodeon combined. Toca Boca creative director Jens Peter de Pedro talks to iKids about organizing and infusing freedom into products, and why children's digital platforms must learn to loosen up.
February 20, 2014
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