Acamar’s preschool IP Bing scores Fisher-Price deal

Mattel-owned Fisher-Price, one of the world's leading manufacturers of infant and preschool toys, has been appointed the global master toy licensee, excluding Japan, for new preschool property Bing from London-based Acamar Films.
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March 27, 2014
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About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com
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