Why kids love the Kim Kardashian game

How does a game starring Kim Kardashian stand to generate US$200 million by the end of the year? After talking to a group of kids who play the game, Matthew Warneford, the co-founder of research agency Dubit, shares his findings.
September 25, 2014

READ THE FULL STORY

Create a FREE account to unlock all of our content
and get Kidscreen Daily delivered to your inbox.

GET ACCESS NOW

  • Unlock this article plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already have an account? Sign in here

TAGS:

About The Author

Search

Menu

Brand Menu