BLE Primer: Top trends in the European licensing market

The good, bad and ugly of pan-Euro licensing deals, discount-tier retailers and German grocers are just a few of the topics attendees will be buzzing about at Europe's biggest licensing event this month. Read about them here first.

By By Gary Rusak

October 1, 2014

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TAGS:

BLE, Disney, Fast Moving Consumer Goods (FMCG), Hasbro, Licensing, Marvel Studios, Nickelodeon, pan-European deals, Peppa Pig, Rovio Entertainment

About The Author

Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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BLE Primer: Top trends in the European licensing market

The good, bad and ugly of pan-Euro licensing deals, discount-tier retailers and German grocers are just a few of the topics attendees will be buzzing about at Europe's biggest licensing event this month. Read about them here first.

READ THE FULL STORY

Already a subscriber?

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