New Beyblade battle toys ready to burst onto the scene
Toymaker Tomy and prodco d-rights are teaming up to launch the third generation of Beyblade battle toys, featuring a brand-new concept designed to make play more exciting.
Patrick Callan is a senior writer at Kidscreen. He reports on the licensing and consumer products side of the global children's entertainment industry via daily news coverage and in-depth features. Contact Patrick at pcallan@brunico.com.