TRU launching global Star Wars campaign

Toys 'R' Us is inviting Star Wars fans to dress up as their favorite characters and head to local stores on May 3 to launch the toy retailer's year-long celebration of the epic saga.
April 28, 2015
About The Author
Patrick Callan is a senior writer at Kidscreen. He reports on the licensing and consumer products side of the global children's entertainment industry via daily news coverage and in-depth features. Contact Patrick at pcallan@brunico.com.

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