From the mag: Why small toycos are punching above their weight

In the Licensing Expo issue of the mag, Kidscreen explores how smaller toycos are bringing a unique skillset to executing master toy licenses.

June 16, 2015

TAGS:

American Greetings Properties, Cabbage Patch Kids, Care Bears, Colorforms, Funrise, Just Play, Kahootz Toys, MasterChef Junior, Out of the Blue Enterprises, Spirograph, Uncle Milton, Wicked Cool Toys, Wild Kratts

About The Author

Patrick Callan is a senior writer at Kidscreen. He reports on the licensing and consumer products side of the global children's entertainment industry via daily news coverage and in-depth features. Contact Patrick at pcallan@brunico.com.

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From the mag: Why small toycos are punching above their weight

In the Licensing Expo issue of the mag, Kidscreen explores how smaller toycos are bringing a unique skillset to executing master toy licenses.

READ THE FULL STORY

TAGS:

About The Author

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From the mag: Why small toycos are punching above their weight

In the Licensing Expo issue of the mag, Kidscreen explores how smaller toycos are bringing a unique skillset to executing master toy licenses.

READ THE FULL STORY

TAGS:

About The Author

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