Parragon taps publishing sales vet for senior role

UK-headquartered publishing powerhouse Parragon has tapped former Bendon exec Claire Payne for its senior director of mass market sales position.
June 26, 2015

UK-headquartered publishing powerhouse Parragon has tapped former Bendon exec Claire Payne for its senior director of mass market sales position.

Based in San Francisco, California, Payne begins her new role on July 7 and will report to Parragon EVP Risa Beckett.

For the past three years, Payne has been the senior director of sales at Bendon, a position she was promoted to after Bendon bought Dalmatian Press. While at Dalmatian, Payne worked for 10 years as director of sales.

Payne’s hire comes on the heels of a few busy months for Parragon. In early June, the company’s US division nabbed the Eric Carle license to make a new children’s novelty collection. And, with a new Disney license for color, sticker and activity books in North America, Parragon in late April restructured its senior management team.

About The Author
Patrick Callan is a senior writer at Kidscreen. He reports on the licensing and consumer products side of the global children's entertainment industry via daily news coverage and in-depth features. Contact Patrick at pcallan@brunico.com.

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