Content, distribution and discovery: The royal family

Even if you have both content and distribution, young people need to know how or where to find the goods in today's anything, anytime, anywhere media world. Based on new Dubit research, blogger David Kleeman offers five strategies for making content more discoverable and sharable.

By David Kleeman

September 17, 2015

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About The Author

Analyst/strategist/writer/speaker David Kleeman travels the world as SVP of Global Trends for kids research consultancy/digital studio @Dubit. Home is an aisle seat near the front. Follow: @davidkleeman.

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Content, distribution and discovery: The royal family

Even if you have both content and distribution, young people need to know how or where to find the goods in today's anything, anytime, anywhere media world. Based on new Dubit research, blogger David Kleeman offers five strategies for making content more discoverable and sharable.

READ THE FULL STORY

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