Peppa Pig adds five licensees, expands toy line

A week after taking a controlling stake in Astley Baker Davies, eOne has added five new licenses to the robust Peppa Pig program. while master toy licensee Jazwares has extended its product range to include construction sets for the US and Canada.
October 6, 2015
About The Author
Patrick Callan is a senior writer at Kidscreen. He reports on the licensing and consumer products side of the global children's entertainment industry via daily news coverage and in-depth features. Contact Patrick at pcallan@brunico.com.

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