Netflix says its short videos will win bedtime battles for parents

After surveying the bedtime rituals of children across the globe, SVOD giant Netflix has positioned the launch of five-minute-long shorts of Dinotrux as a negotiation tool for parents whose kids refuse to say goodnight.
By
November 4, 2015

READ THE FULL STORY

Enjoy your first 14 days FREE with an annual subscription!

SIGN UP NOW

  • Unlock this article, plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already a subscriber? Sign in here

TAGS:
, , , ,
About The Author

// Author Page

Search

Menu

Brand Menu