New UK-based production vehicle Bear Hunt Films—formed by London’s Lupus Films (The Hive) and Walker Productions—has secured a worldwide distribution deal with Union Media for its first project, We’re Going on a Bear Hunt.

Based on a bestselling 25-year-old Walker Books-published children’s book by author Michael Rosen, with illustrations by Helen Oxenbury, We’re Going on a Bear Hunt is an animated special that’s set to air on UK-based Channel 4 this Christmas followed by a theatrical release in 2017.

The special’s story of perseverance and appreciation of nature will be animated in Lupus Films’ distinctive hand-drawn style and produced by Bear Hunt Films’ Ruth Fielding and Camilla Deakin with Helen McAleer and Julia Posen of Walker Productions as executive producers.

We’re Going on a Bear Hunt was commissioned by Channel 4’s CCO Jay Hunt and head of drama Piers Wenger.

Joanna Harrison and Robin Shaw will serve as co-directors.

The project will debut at Kidscreen Summit in Miami from February 8 to 11, where Union Media will be available to meet broadcasters.