London wants to be the world’s gaming hub

In an effort to position London as the world's games capital and tap into a US$81-billion global market, the city's interactive industry is getting an injection of US$1.7 million (£1.2 million) to launch a three-year promo program called Games London.

By Patrick Callan

January 19, 2016

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TAGS:

games, Games London, gaming, interactive entertainment, London, London Games Festival

About The Author

Patrick Callan is a senior writer at Kidscreen. He reports on the licensing and consumer products side of the global children's entertainment industry via daily news coverage and in-depth features. Contact Patrick at pcallan@brunico.com.

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London wants to be the world’s gaming hub

In an effort to position London as the world's games capital and tap into a US$81-billion global market, the city's interactive industry is getting an injection of US$1.7 million (£1.2 million) to launch a three-year promo program called Games London.

READ THE FULL STORY

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