Peppa Pig grows Aussie licensing lineup

With preschool property Peppa Pig surpassing US$1 billion at retail, IP owner eOne has expanded its licensing program Down Under.
March 14, 2016
About The Author
Patrick Callan is a senior writer at Kidscreen. He reports on the licensing and consumer products side of the global children's entertainment industry via daily news coverage and in-depth features. Contact Patrick at pcallan@brunico.com.

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