Mattel centralizes content output in new division

Mattel's chief content officer Catherine Balsam-Schwaber will be overseeing Mattel Creations, the new division designed to further develop the toyco's brand-based content across all platforms.
By
March 31, 2016

READ THE FULL STORY

Create a FREE account to unlock all of our content
and get Kidscreen Daily delivered to your inbox.

GET ACCESS NOW

  • Unlock this article plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already have an account? Sign in here

TAGS:
, , , ,
About The Author

// Author Page
Related Posts

Sorry, there are no related posts.

Search

Menu

Brand Menu