What Viacom, Mattel and JumpStart’s ad-tracking fine really means

Digital ad experts like Dylan Collins see big changes afoot in the kids online space following the companies' US$835,000 fine for ad-tracking infringements.

By Elizabeth Foster

September 15, 2016

READ THE FULL STORY

Create a FREE account to unlock all of our content
and get Kidscreen Daily delivered to your inbox.

Unlock this article plus our full content archive on kidscreen.com
Stay up to date with the latest news in the global kids entertainment industry
Business insights and thought leadership delivered to your inbox each weekday

Already have an account? Sign in here

TAGS:

American Girl, Barbie, COPPA, Dora the Explorer, Hasbro, Hot Wheels, JumpStart Games, Mattel, My Little Pony, Neopets, SpongeBob SquarePants, Teenage Mutant Ninja Turtles, Transformers, Viacom

About The Author

// Author Page

About Contact Us Meet the Team Diversity Mission FAQ Terms of Use

™ Kidscreen is a trademark of Brunico Communications Ltd. Site copyright © 1996-2025

Kidscreen title, tagline and logo are trademarks of, and the events are produced by Brunico Marketing Inc.

View our privacy policy

Search

Menu

Brand Menu