Parents are screen addicts, too—but that’s not the whole story

New Common Sense Media research has a lot to say about parental media use (a whopping nine hours per day) and attitudes toward kids' media consumption—but Dubit's David Kleeman has his own take on what the study means for those in the children's media biz.

By David Kleeman

December 6, 2016

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TAGS:

Common Sense Media, parents, Screen Time, teens, tweens

About The Author

Analyst/strategist/writer/speaker David Kleeman travels the world as SVP of Global Trends for kids research consultancy/digital studio @Dubit. Home is an aisle seat near the front. Follow: @davidkleeman.

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Parents are screen addicts, too—but that’s not the whole story

New Common Sense Media research has a lot to say about parental media use (a whopping nine hours per day) and attitudes toward kids' media consumption—but Dubit's David Kleeman has his own take on what the study means for those in the children's media biz.

READ THE FULL STORY

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