What’s driving a kids ride-on car sales boom?

Mini Teslas, BMWs and Porsches are more mainstream than you'd think, with US ride-on car sales up 23% in the last two years. According to those behind the wheel, play patterns, innovation and big licenses are giving the market a boost.
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December 22, 2016

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About The Author
Alexandra Whyte is Kidscreen's News & Social Media Editor. Contact her at awhyte@brunico.com
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