LEGO and Tencent form digital partnership

The collaboration will span digital games, a branded zone in Tencent's online video platform, a localized version of coding property LEGO Boost and the potential co-development of social network LEGO Life.

By Jeremy Dickson

January 15, 2018

TAGS:

China, Lego boost, LEGO Life, Tencent, The LEGO Group, UNICEF

About The Author

Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry. Contact Jeremy at jdickson@brunico.com.

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LEGO and Tencent form digital partnership

The collaboration will span digital games, a branded zone in Tencent's online video platform, a localized version of coding property LEGO Boost and the potential co-development of social network LEGO Life.

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LEGO and Tencent form digital partnership

The collaboration will span digital games, a branded zone in Tencent's online video platform, a localized version of coding property LEGO Boost and the potential co-development of social network LEGO Life.

READ THE FULL STORY

TAGS:

About The Author

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