Power of online celebs, digital ads grows in Asia Pacific

The latest study from TotallyAwesome found 57% of APAC kids have asked parents for a product because a YouTube, Instagram or Facebook influencer had it or used it.
January 26, 2018
About The Author
Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry. Contact Jeremy at jdickson@brunico.com.

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