German broadcasting company Your Family Entertainment (YFE) and Mumbai-based digital media company YoBoHo have joined forces to distribute YoBoHo content across traditional media outlets.
In addition, the agreement will see YoBoHo provide YouTube content management services for a number of YFE shows, including Crocadoo, Adventurers Masters of Time and Bob’s Beach (pictured).
The partnership with YoBoHo expands YFE’s library with a number of new shows targeting both kids and families, including The Adventures of Annie and Ben. The incoming YoBoHo content features songs, early-learning videos, science experiments and recipes spanning a dozen brands (including HooplaKidz, Kidscamp, All Babies Channel and Derrick & Debbie).
YoBoHo has been owned by Vancouver, Canada’s BroadbandTV since April 2015, following a deal that gave YoBoHo significant (and undisclosed) funds to expand its library of original content, with some resources allotted towards diversifying revenue streams and broadening its international footprint.