Study: Gen Z prefers YouTube over books for learning

A new US study by Pearson has found that 60% of Gen Z kids prefer YouTube for learning over printed books, but still value "traditional" methods of instruction.
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August 27, 2018

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About The Author
Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry. Contact Jeremy at jdickson@brunico.com.
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