Why Disney is tuning into its musical roots

Even though music is in the House of Mouse's DNA, Disney Channels Worldwide is evolving its strategy to better capture the hearts of the youngest generation.
April 24, 2019

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About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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