Brand takeover: How VidCon became a B2B force

On its 10th anniversary, the event's GM teases what the influencer-led expo's future holds.

By Alexandra Whyte

July 15, 2019

READ THE FULL STORY

Enjoy your first 14 days FREE with an annual subscription!

Unlock this article, plus our full content archive on kidscreen.com
Stay up to date with the latest news in the global kids entertainment industry
Business insights and thought leadership delivered to your inbox each weekday

Already a subscriber? Sign in here

TAGS:

chris williams, jim louderback, Paula Kaplan, Pocket.watch, Viacom, VidCon

About The Author

Alexandra Whyte is Kidscreen's News & Social Media Editor. Contact her at awhyte@brunico.com

// Author Page

About Contact Us Meet the Team Diversity Mission FAQ Terms of Use

™ Kidscreen is a trademark of Brunico Communications Ltd. Site copyright © 1996-2025

Kidscreen title, tagline and logo are trademarks of, and the events are produced by Brunico Marketing Inc.

View our privacy policy

Search

Menu

Brand Menu