Mattel drives Hot Wheels into digital gaming lane

The free-to-play Hot Wheels Infinite Loop launches today, with the hopes that it will expand the brand to an older audience, says the toyco's Andrew Chan.
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August 22, 2019

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About The Author
Senior reporter for Kidscreen. Ryan covers tech, talent and general kids entertainment news, with a passion for kids rap content and video games. Have a story that's of interest to Kidscreen readers? Contact Ryan at rtuchow@brunico.com
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